Commerce realized

To differentiate and win continuously in the market, leaders are modernizing their CX architecture making them more modular to develop and consumable through every channel, touchpoints and modalities. This requires a modern approach which we call Crafted Commerce.

Crafted commerce focuses on three areas:  
 
Lean/Agile Organization: Designing an agile organization and a lean delivery process that support a customer centric business model today and tomorrow. 
Crafted CX Architecture: Optimizing the digital platform for speed and adaptability to strike the right balance between global standardization and local freedom.   
Sense-and-Respond Product Management: Robust framework with stronger sensing mechanisms and strategic product management so organizations can respond to the accelerating change in a complex business environment and navigate ever-changing preferences of your customers.

Grocery organizations of all sizes need to capture the attention of digitally savvy consumers. Unified Commerce for Grocery helps you launch immersive, intuitive digital experiences more quickly and less expensively. Customers can modify previously placed orders before delivery is confirmed. They can sort, search, and filter products based on previous orders, and shop specific location inventories with a real-time look into product selection, pricing and delivery times.

And you’ll easily be able to manage customer preferences by adding and saving their favorite grocery items to their profile for quick reordering. You can streamline and personalize your email marketing campaigns, too.