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Connected devices futures

Growing your ecosystem of smart, connected devices

Accelerate your time to market and revenue growth in the connected devices world

Capgemini delivers a transformative approach to connected devices. Leveraging our deep experience with the world’s leading platform companies, we accelerate time-to-market through expert design, development, testing, data integration, and customer insights. High-tech platform leaders possess a unique advantage – technology, capital, data, and customer access – which we harness to co-create exceptional user experiences.

The consumer connected devices market, encompassing smartphones, voice assistants, smart home security, and wearables, is a burgeoning industry poised to skyrocket from $740 billion to $930 billion by 2027 (Global Data and Statista). These devices have become integral to daily life, and consumers eagerly anticipate the next innovation. With a third of consumers actively using connected products, the demand for seamless, intuitive experiences is paramount.

Connected devices offer platform companies a wealth of customer insights that build loyalty and brand stickiness. However, customer expectations and evolving technological and sustainability trends are pushing these IoT and smart devices to become outdated faster than ever, creating a pressing need for a swift rollout. Consumers now expect sustainable devices supercharged with hyper-personalized experiences and cutting-edge features.

Creating a connected experience

Winning the connected devices race means excelling at multiple touchpoints. While devices serve as the essential gateway to users, their role extends beyond hardware. To drive market growth and foster consumer loyalty, companies must expand their offerings to include value-added solutions and services built upon this foundational hardware layer. Recent revenue trends across high-tech industry clearly demonstrate the effectiveness of this strategy. Backed by our in-depth Industry research, we have identified the following five key pillars to drive success in connected devices field. Just bringing a well-designed hardware to the market is no longer enough, connected device companies now need to extend their portfolio by providing value -added services and growing their partner ecosystem. These connected solutions make once-impossible experiences a reality and set a new standard for your customers.

Our framework

To deliver exceptional user experiences, connected device companies must construct unified platforms that seamlessly orchestrate interactions across diverse devices. By forging interconnected ecosystems, these platforms enable devices to communicate, share information, and function cohesively. At Capgemini, we collaborate with clients to architect next-generation platforms characterized by openness, customization, hardware adaptability, continuous innovation, ironclad security, flawless integration, a thriving app ecosystem, and a robust developer community.

Innovation is at the core of everything we do at Capgemini. We imagine and build customer-centric experiences and products that win hearts and disrupt the market. Discover how Capgemini Invent can use creativity, strategy, design, and data to uncover the next connected device consumers are willing to buy.

To drive market growth and foster customer loyalty, companies must evolve beyond hardware sales by offering value-added solutions and services. Connected Devices Platforms are essential for unlocking recurring revenue streams. Capgemini has a proven track record of helping iconic brands develop and implement subscription-based strategies by expanding the partner ecosystem. Let’s discuss how we can create new revenue channels and enhance device value for your customers.

To reach a wider audience, connected devices must be accessible, affordable, and effortlessly compatible. This requires inclusive design and cross-manufacturer interoperability. The Matter protocol is a game-changer, establishing a universal language for devices to communicate seamlessly across brands. Capgemini’s deep-rooted expertise in device connectivity has been instrumental in certifying devices as Matter-compatible. By fostering seamless interoperability, we’re driving consumer adoption of sustainable, connected living and shaping the future of smart homes.

Consumers increasingly demand eco-conscious practices from businesses. By embracing sustainability, organizations can boost loyalty and tap into the growing circular economy. Recently IDC has recognized Capgemini a top leader in sustainable transformation, offering end-to-end solutions and climate technology expertise. We help clients balance environmental responsibility with business growth. Let’s discuss how we can turn sustainability into a competitive advantage.

New experiences, new revenue streams

Sixty-seven percent of consumers consider connected devices a necessity and 37 percent think they will own more connected products in the next 12 months. The opportunity for platform companies is clear but the challenge is finding the next best thing.

To win the ecosystem experience race, platform companies need innovation and speed-to-market. From ideation to delivery, Capgemini has the complete capabilities to make once-impossible experiences a reality. Our creativity, scale, horsepower, and expertise mean you can design-to-build, engineer, test, and roll out faster than the competition.

The world of connected devices is changing fast. Staying linked to users is key to seeing what is coming next. We can help you build, test, and launch to get to market faster and win the ecosystem of experiences race.

Client stories

    Entering the metaverse with Tommy Hilfiger Brazil

    Working with Capgemini, Tommy Hilfiger takes luxury fashion to the metaverse for its national sales convention and upcoming designs

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    Product digital twins bridge the digital and physical for L’Oréal

    In collaboration with Capgemini, L’Oréal implements the Google Cloud to establish a system whereby products are labeled with scannable QR codes that connect to digital twins describing ingredients, potential applications, and step-by-step guides for use

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    Thanks to servitization, Sercel transforms and extends its service offer

    In partnership with Capgemini, Sercel identifies a portfolio of new services that differentiates the equipment manufacturer from its competitors and brings more value to its customers

    Read more

      Research and insights

      Capgemini Research Institute

      Connected products: Enhancing consumers' lives with technology
      Point of view

      Compliance: the connected product’s best friend
      Analyst and advisor recognition

      Market Leader in Horizons report for High-Tech services, 2024

      HFS Research has recognized Capgemini as a Market Leader in its Horizons Report for High-Tech Services, 2024

      Read more

      Expert perspectives

      Intelligent industry

      Hyperconnected future: Challenges and opportunities in the connected devices world 

      Gaytri Khandelwal
      Aug 14, 2024
      Innovation

      Consumer-connected devices and why they matter to platform companies

      Gaytri Khandelwal
      Mar 5, 2024
      Applications

      Why all products need a software-product engineering strategy

      Todd O’Mara
      Nov 22, 2023
      Applications

      Why all products need a software product engineering strategy (part 2)

      Todd O’Mara
      Dec 15, 2023
      Sustainability

      Sustainable product design in consumer products

      Wundri Hoffmann
      Jun 16, 2023
      Cloud

      Platform Engineering: The key to driving digital innovation

      Renjith Sreekumar
      Nov 9, 2022

      Meet our experts

      Gaytri Khandelwal

      Global Platform Leader at Capgemini High-Tech Industry
      Gaytri oversees customer success within the Hyper-scaler/Platform sector. Her over 25 years of leadership experience spans sales, partnerships, customer success, engineering, and IT at fortune 100 product companies and consulting firms. As a technocrat, adept at driving CXO level business objectives, Gaytri has harnessed a broad range of technologies (I.e. cloud, IOT, data, AI/ML, Immersive, and sustainability) to orchestrate large-scale transformations. Beyond her corporate role, she has co-founded a mental health Startup, runs a Startup chapter, and sits on the board of a mental health non-profit.

      Brett Bonthron

      Executive Vice President and Global High-tech Industry Leader
      Brett has over 35 years of experience in high-tech, across technical systems design, management consulting, start-ups, and leadership roles in software. He has managed many waves of technology disruption from client-server computing to re-engineering, and web 1.0 and 2.0 through to SaaS and the cloud. He is currently focusing on defining sectors such as software, computer hardware, hyper-scalers/platforms, and semiconductors. He has been an Adjunct Faculty member at the University of San Francisco for 18 years teaching Entrepreneurship at Master’s level and is an avid basketball coach.

      Nicolas Rousseau

      Chief digital and manufacturing officer, Capgemini Engineering | Group Offer Leader, Intelligent Products & Services | Executive Vice-President
      Nicolas Rousseau enables the intelligent industry. He brings his holistic view on technologies and business to work with companies to successfully imagine, build and operate new products and services. He has helped businesses transform, orient their R&D, reinvent their manufacturing and run customer experiences across the globe, in all industries.

      Lisa Mitnick

      Executive Vice President, Capgemini Invent
      Lisa Mitnick is Executive Vice President at Capgemini Invent and serves as Global Offer Leader for Intelligent Products & Services, helping companies identify and drive new revenue streams through business model innovation and adopting connected products and services.