Latest Thought Leadership, Ideas, & Insights

Explore our latest thought leadership, ideas, and insights on the issues that are shaping the future of business and society.

Reshape our future with Generative AI

Generative AI (GenAI) and other forms of Artificial intelligence (AI) are creating new opportunities to reshape the future.

Leading sustainability

Accelerating sustainability in a changing world.

The future of technology

If you don’t use technology to disrupt the market, then someone else will.

Marketing for customer experience

In a world of hyperconnected customers interacting with brands across multiple digital and physical touchpoints, the role of the CMO is changing.

The Capgemini Research Institute delivers best-in-class research that is underpinned by robust data and analysis. We are proud to have been ranked #1 in the world for the quality of our research by independent analysts for six consecutive times – an industry first.

Discover our research

The latest reports from the Capgemini Research Institute

Conversations for Tomorrow #9

Generative AI is reshaping organizational structures and driving transformations within businesses.

Building the next-gen pharma lab

Cutting-edge laboratories are driving innovation and competitiveness within the pharmaceutical industry.

The Eco-Digital Era^TM

The Eco-Digital Era^TM: The dual transition to a sustainable and digital economy.

See all our reports

Conversations for Tomorrow

The Capgemini Research Institute's quarterly flagship publication showcases diverse perspectives from best-in-class global brands, leading public figures, academics and influencers on a chosen topic.