The America's Cup

Cutting-edge technology and sheer team spirit

Global and technology-driven by nature, the America’s Cup is one of the most iconic and prestigious events in the global sporting calendar. With technology innovation, high performance and team spirit at the heart, it embodies many of the Group’s values, and makes for a natural fit with our sports sponsorship portfolio.

As part of our partnership, we’ve teamed up with the 37th America’s Cup to reveal the power of the wind during this year’s competition.

The logos of the 37th America’s Cup and Capgemini, Global Partner of the event

Capgemini brings a new dimension to the 37th America’s Cup with WindSight IQ™

Combining cutting-edge technology and engineering with stunning design, with WindSight IQ™ we lead the way to a new era of fan experience. Bringing the physical and digital worlds together, we are enabling millions of viewers to see and understand the wind in real-time, a first in the history of sailing and broadcast television.

Read the press release

“Global and technology-driven by nature, this prestigious sailing tournament – more diverse and sustainable than ever this year – embodies many of the Group’s values.”

Aiman Ezzat, CEO of Capgemini

Making the wind visible

When passion for sports meets innovation spirit to see the unseen.

Enhancing the fan experience

Grant Dalton, Emirates Team New Zealand boss, introduces the America’s Cup as the pinnacle of sailing and highlights its synergy with Capgemini, promising a great viewer experience.

Watch the video

A little history

The America’s Cup is the oldest international sporting competition still operating. Races are held between two yachts – the defender (this year, Emirates Team New Zealand) and the challenger.

Watch the video